{"id":4266,"date":"2022-01-12T11:54:00","date_gmt":"2022-01-12T10:54:00","guid":{"rendered":"https:\/\/info21.cz\/?p=4266"},"modified":"2025-08-07T15:54:25","modified_gmt":"2025-08-07T13:54:25","slug":"co-je-na-mailingu-vykazu-a-analyz-tak-lakave","status":"publish","type":"post","link":"https:\/\/www.info21.cz\/en\/co-je-na-mailingu-vykazu-a-analyz-tak-lakave\/","title":{"rendered":"Co je na mailingu v\u00fdkaz\u016f a anal\u00fdz tak l\u00e1kav\u00e9"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"4266\" class=\"elementor elementor-4266\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-65a5be2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"65a5be2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e6b8c11\" data-id=\"e6b8c11\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-237b0a0 elementor-widget elementor-widget-text-editor\" data-id=\"237b0a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\">Ka\u017ed\u00fd mana\u017eer stoj\u00ed p\u0159ed ot\u00e1zkou, jak z\u00edsk\u00e1vat informace pro rozhodov\u00e1n\u00ed v\u010das a ve srozumiteln\u00e9 podob\u011b. V podniku se u\u017e\u00edvaj\u00ed r\u016fzn\u00e9 syst\u00e9my pro automatizaci podnikov\u00fdch proces\u016f nap\u0159. \u00fa\u010detnictv\u00ed, v\u00fdroba, mzdy, CRM. Nen\u00ed mo\u017en\u00e9 ovl\u00e1dat v\u0161echny. Nav\u00edc v ka\u017ed\u00e9m je aplikov\u00e1na jin\u00e1 forma vykazov\u00e1n\u00ed.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-08732bd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"08732bd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c502cfd\" data-id=\"c502cfd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e9856d3 elementor-widget elementor-widget-heading\" data-id=\"e9856d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Z\u00edskejte jednotn\u00fd styl prezentace informac\u00ed<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-208eccf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"208eccf\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5b299f6\" data-id=\"5b299f6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5e8a1e3 elementor-widget elementor-widget-text-editor\" data-id=\"5e8a1e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\">Dal\u0161\u00edm \u00faskal\u00edm je, \u017ee pro z\u00edsk\u00e1n\u00ed informac\u00ed je t\u0159eba nastavit celou \u0159adu parametr\u016f a filtr\u016f. Mana\u017eer pot\u0159ebuje, aby byly nastaven\u00e9\u00a0<em>parametry pro analyzov\u00e1n\u00ed dat.<\/em>\u00a0Nej\u010dast\u011bj\u0161\u00ed informa\u010dn\u00ed n\u00e1stroj, kter\u00fd mana\u017eer u\u017e\u00edv\u00e1, je<em>\u00a0mailov\u00fd klient.\u00a0<\/em>Ten mu umo\u017e\u0148uje komunikovat s kolegy, s dodavateli, partnery i se z\u00e1kazn\u00edky.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a39ac7c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a39ac7c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-203071b\" data-id=\"203071b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cc25e13 elementor-widget elementor-widget-heading\" data-id=\"cc25e13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Informace si v\u00e1s samy najdou<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a32a403 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a32a403\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cf6cb34\" data-id=\"cf6cb34\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-236b6eb elementor-widget elementor-widget-text-editor\" data-id=\"236b6eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\">Ide\u00e1ln\u00edm \u0159e\u0161en\u00edm pro mana\u017eera je, kdy\u017e anal\u00fdzy a v\u00fdkazy, kter\u00e9 maj\u00ed jednotn\u00fd styl prezentace dat, obdr\u017e\u00ed v nadefinovan\u00fdch intervalech s nastaven\u00fdmi parametry a filtry do sv\u00e9ho mailov\u00e9ho klienta. Mana\u017eersk\u00fd syst\u00e9m Lighthouse21, jako\u00a0<em>n\u00e1stroj Business Intelligence,<\/em>\u00a0obsahuje i funkci na\u00a0<em>mailov\u00e1n\u00ed v\u00fdkaz\u016f a anal\u00fdz.<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c89df4b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c89df4b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7a41912\" data-id=\"7a41912\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4fcaa82 elementor-widget elementor-widget-heading\" data-id=\"4fcaa82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Definice mailingu obsahuje:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-73cf1c3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"73cf1c3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b85e1d0\" data-id=\"b85e1d0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de2d906 elementor-widget elementor-widget-text-editor\" data-id=\"de2d906\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>vlastn\u00ed v\u00fdkaz<\/li><li>nastaven\u00e9 parametry a filtry pro anal\u00fdzu dat<\/li><li>p\u0159i\u0159azen\u00ed p\u0159\u00edjemc\u016f mailingu<\/li><li>frekvenci zas\u00edl\u00e1n\u00ed mailingu<\/li><li>p\u0159\u00edpadn\u011b popis v\u00fdkazu<\/li><\/ul><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ea14eac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ea14eac\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e15459a\" data-id=\"e15459a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b1e09e4 elementor-widget elementor-widget-heading\" data-id=\"b1e09e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">\u0158editel podniku m\u016f\u017ee nap\u0159. na za\u010d\u00e1tku ka\u017ed\u00e9ho pracovn\u00edho t\u00fddne dostat:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f0c61c6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f0c61c6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9dcbefb\" data-id=\"9dcbefb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-80e825d elementor-widget elementor-widget-text-editor\" data-id=\"80e825d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>anal\u00fdzu tr\u017eeb podniku od za\u010d\u00e1tk\u016f roku po jednotliv\u00fdch m\u011bs\u00edc\u00edch<\/li><li>anal\u00fdzu vyu\u017eit\u00ed stroj\u016f v minul\u00e9m t\u00fddnu<\/li><li>anal\u00fdzu dodac\u00ed spolehlivosti v tomto m\u011bs\u00edci<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Ka\u017ed\u00fd mana\u017eer stoj\u00ed p\u0159ed ot\u00e1zkou, jak z\u00edsk\u00e1vat informace pro rozhodov\u00e1n\u00ed v\u010das a ve srozumiteln\u00e9 podob\u011b. V podniku se u\u017e\u00edvaj\u00ed r\u016fzn\u00e9 syst\u00e9my pro automatizaci podnikov\u00fdch proces\u016f nap\u0159. \u00fa\u010detnictv\u00ed, v\u00fdroba, mzdy, CRM. Nen\u00ed mo\u017en\u00e9 ovl\u00e1dat v\u0161echny. Nav\u00edc v ka\u017ed\u00e9m je aplikov\u00e1na jin\u00e1 forma vykazov\u00e1n\u00ed. Z\u00edskejte jednotn\u00fd styl prezentace informac\u00ed Dal\u0161\u00edm \u00faskal\u00edm je, \u017ee pro z\u00edsk\u00e1n\u00ed informac\u00ed je&hellip;&nbsp;<a href=\"https:\/\/www.info21.cz\/en\/co-je-na-mailingu-vykazu-a-analyz-tak-lakave\/\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">Co je na mailingu v\u00fdkaz\u016f a anal\u00fdz tak l\u00e1kav\u00e9<\/span><\/a><\/p>","protected":false},"author":1,"featured_media":4267,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[37],"tags":[],"class_list":["post-4266","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lighthouse21"],"views":1883,"_links":{"self":[{"href":"https:\/\/www.info21.cz\/en\/wp-json\/wp\/v2\/posts\/4266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.info21.cz\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.info21.cz\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.info21.cz\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.info21.cz\/en\/wp-json\/wp\/v2\/comments?post=4266"}],"version-history":[{"count":5,"href":"https:\/\/www.info21.cz\/en\/wp-json\/wp\/v2\/posts\/4266\/revisions"}],"predecessor-version":[{"id":4273,"href":"https:\/\/www.info21.cz\/en\/wp-json\/wp\/v2\/posts\/4266\/revisions\/4273"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.info21.cz\/en\/wp-json\/wp\/v2\/media\/4267"}],"wp:attachment":[{"href":"https:\/\/www.info21.cz\/en\/wp-json\/wp\/v2\/media?parent=4266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.info21.cz\/en\/wp-json\/wp\/v2\/categories?post=4266"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.info21.cz\/en\/wp-json\/wp\/v2\/tags?post=4266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}